iSustain News Special Interview: A Journey of Audrey Clarissa to #StopTheWash and #BanAnimalTestingForever
Greenwashing: The Enemy of Sustainable Development
With the growing significance of sustainable development, we are exposed to numerous green words weaved into companies’ products and services as they compete to become the most sustainable in the industry. However, have you ever considered the possibility that it might worsen sustainable development?
This interview video tells the fictional story of Audrey Clarissa, an environmental activist who started a social media movement on Twitter to oppose corporate greenwashing.
She highlights her experience of being deceived by a beauty company with its empty green promise of using animal testing-free products. Watch the video to see further her inspiring story to motivate young generations to become change agents in stopping greenwashing and contribute to a better future focusing on sustainability!